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International Advertisement Rate for Television

 

  Prime Time Regular Time Announcements
Duration per unit/language Rates in Nu. Rates in Nu. Rates in Nu.
15 seconds 20,000.00 15,000.00 2,000.00
30 seconds 40,000.00 35,000.00 3,000.00
45 seconds 60,000.00 55,000.00 4,000.00
60 seconds 80,000.00 75,000.00 5,000.00

 

Long term contract rates: Prime Time
Duration Rate 92 slots 184 slots 276 slots 368 slots
avail 20% discount avail 25% discount avail 30% discount avail 35% discount
15 secs. 20,000 18,40,000 36,80,000 55,20,000 73,60,000
Discount rates: 14,72,000 27,60,000 38,64,000 47,84,000
30 secs. 40,000 36,80,000 73,60,000 110,40,000 147,20,000
Discount rates: 29,44,000 55,20,000 77,28,000 95,68,000
45 secs. 60,000 55,20,000 110,40,000 165,60,000 220,80,000
Discount rates: 44,16,000 82,82,000 115,92,000 143,52,000
60 secs. 80,000 73,60,000 147,20,000 220,80,000 294,40,000
Discount rates: 58,88,000 110,40,000 154,56,000 191,36,000

 

Long term contract rates: Regular Time
Duration Rate 92 slots 184 slots 276 slots 368 slots
avail 20% discount avail 25% discount avail 30% discount avail 35% discount
15 secs. 15,000 13,80,000 27,60,000 41,40,000 55,20,000
Discount rates: 11,04,000 20,70,000 28,98,000 35,88,000
30 secs. 35,000 32,20,000 64,40,000 96,60,000 128,80,000
Discount rates: 25,76,000 48,30,000 67,62,000 83,72,000
45 secs. 55,000 50,60,000 101,20,000 151,80,000 202,40,000
Discount rates: 40,48,000 75,90,000 106,26,000 131,56,000
60 secs. 75,000 69,00,000 138,00,000 207,00,000 276,00,000
Discount rates: 55,20,000 103,50,000 144,90,000 179,40,000

Terms and conditions:

1. BBS Corporation reserves the right to change the slots/spots within the relevant time period for which the charge is made, unless they are fixed spots or special position of broadcast as pre-arranged.

2. All materials and scripts for commercial broadcast must conform to the requirements of the censor/BBS code of conduct for commercial broadcasting. The decision of BBS Corporation will be final and will not be contested by agency/advertiser.

3. BBS shall not be held responsible for any legal claims or actions brought or made against it by way of slander, libel or defamation by reason of transmission of advertisement, announcements and sponsored programmes. The advertisers, advertising agencies and sponsors shall be solely responsible and liable to indemnify the aggrieved party.

4. BBS Corporation reserves the right to refuse to transmit any advertisement materials without assigning any reasons.

5. BBS Corporation reserves the right to discontinue, postpone or cancel any programme, without prior notice to agency/advertiser. In such cases, BBS Corporation will allow agency/advertiser to either cancel the contract or accept other alternatives.

6. Commercials tending to run down the products of other competitor or commercials with such an intention will not be accepted.

7. Advertisements/commercials tending to have an adverse impact on the society or those that contain obscene words will not be broadcast.

8. Advertisements of commercials produced/recorded outside BBS studio will be subject to quality test before broadcasting.

9. Announcements regarding loss of important documents and missing persons should be forwarded though the Royal Bhutan Police.

10. Advertisement, announcements and commercials, which need to be broadcast on a priority basis, will be charged 50% higher than the normal rates.

11. Advertisements, announcements or commercials over BBS radio should reach the station one day before the broadcast.

12. BBS Corporation reserves the right not to broadcast any advertisement, announcements or commercial without prior notice.

13. BBS Radio will accept advertisements in Dzongkha, English, Sharchhop and Lhotsham languages only.

14. Agency commission will be as per BBS rules.

15. BBS Corporation reserves the right to change the rates without prior notice.

 


For further information, please contact Commercial Department at telephone number 328661 or 323071 (Extension-220/221) or Fax us at 323073






 
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P.O. Box 101, Phone: +975-2-323071, 323072 Fax: +975-2-323073